Oliver, the creator of Google’s OWN training program teaches
Oliver, the creator of
Google’s OWN training program teaches
How to build a high-converting lead generation system with paid ads
Get the only course teaching the lead gen strategies of the world’s top advertisers to small business owners & their agencies.
Whether scaling your own service or managing ads for others, stop guessing. Build Meta & Google systems that ignore "likes" and focus on ROI.
With dozens of real life examples and plug-and-play templates, steal the secrets of the world’s best marketers.
From A-Z, follow a clear path from conversion tracking and audience building to launching and scaling campaigns on Google & Meta.
This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
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Whether scaling your own service or managing ads for others, stop guessing. Build Meta & Google systems that ignore "likes" and focus on ROI.
With dozens of real life examples and plug-and-play templates, steal the secrets of the world’s best marketers.
From A-Z, follow a clear linear path from conversion tracking and audience building to launching and scaling paid ad campaigns.
This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
Safe Checkout With
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If you don't see a clear improvement in your lead generation (more leads, better tracking, or lower cost per lead) within 30 days, I'll refund every penny, no questions asked.
If you don't see a clear improvement in your lead generation (more leads, better tracking, or lower cost per lead) within 30 days, I'll refund every penny, no questions asked.
This program distills everything I’ve learnt managing millions in ad spend for the world’s top advertisers into an easy framework for local service businesses to massively increase their lead flow.
Join a unique peer group of highly motivated business owners & marketers taking their lead strategies to the next level.
The best money I've ever spent on marketing.
Julie G
Gym Owner
I fired my $6,000/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
Lisa K
Med Spa
Owner
I fired my $3,000/month agency after the first month in the program. I'm getting better results for a fraction of the cost, running things myself.
Lisa K
Med Spa
Owner
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance.
David R
Landscaping
Business
This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
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( Ready to Learn )
Get proven, high-converting campaign systems built for lead gen - with quick video lessons, downloadable pdfs &
The Lead Gen Academy Method™
Master Google Search, then learn EXACTLY when to invest in YouTube, Meta (Facebook + Instagram) and other campaign types to enhance your lead flow based on your level of growth
Get unprecedented clarity on your conversion tracking and audience setup so you can DOMINATE your local market with the proper fundamentals in place.
Maximize the value of every dollar spent on Google Search by combining narrow keyword targeting and exclusion rules to ensure you only pay for VALUABLE clicks.
Copy/paste top-tier landing pages and get help crafting a unique OFFER, so you’ll never make rookie mistakes again.
Learn the THREE simple things you must do if you’re advertising on Meta to ensure you’re not wasting any money!
Why I built The
Lead Gen Academy
( My commitment to you )
Why I built The
Lead Gen Academy
Hey, I’m Oliver.
I started out as a digital strategist at Google Sydney, consulting with the country’s fastest-growing advertisers and leading national training seminars for thousands of small business owners. After leaving Google, I created Google Ads Masters - which went on to become the #1 Google Ads course online.
Since then, I’ve worked privately with lead gen businesses helping them scale with practical, platform-agnostic marketing - not cookie-cutter tactics or theory-heavy courses.
What I’ve learned is simple: most business owners don’t need another deep-dive into one ad platform. They need the full system - from tracking to landing pages to ads to dashboards & reporting - in a way that’s built specifically for lead gen.
That’s why I built the Lead Gen Academy.
No fluff. Just the clarity, control, and community you need to grow.
- Oliver Pestalozzi
Elite private consultant for service businesses around the world covering all aspects of their digital strategy
Ex-Google Employee widely considered Australia's #1 Google Ads Specialist
Lead presenter at the award-winning training program “Grow With Google” and keynote speaker at marketing conferences around the world
Taught thousands of business owners and digital marketers
An undisputed expert in the subject matter and the ability to teach it
( Impact )
The Curriculum
Set up bulletproof tracking that shows you exactly where every lead comes from on a daily basis.
Build your first high-converting landing page (no design skills required)
Install the "conversion tracking stack" that 90% of businesses get wrong
Set up audiences the right way for game-changing retargeting later on.
The "Testing Framework" to find winning ads without burning through your budget.
Crafting scroll-stopping ad copy that converts cold traffic into clicks.
How to use interest-based targeting to put your offer in front of buyers.
Campaign launch checklist: The exact settings we use for every new client.
Diagnosing your data to identify winning ads and cut the underperformers.
Setting up retargeting funnels that follow your leads across the internet.
Optimizing the "Amplify" layer to increase your lead volume and quality.
The "Value-First" content strategy that turns browsers into brand fans.
Vertical vs. Horizontal Scaling: How to spend more while keeping CPAs low.
Automating your scaling sequences so the algorithm does the work for you.
Predictive modeling to forecast your revenue and growth for the next 6 months.
Building an evergreen acquisition engine that runs without your daily input.
( Offer )
Join today and get these
EXCLUSIVE 
early-bird bonuses
Lifetime FREE access to the Conversion Tracking Blueprint course
Normally $297
Lifetime FREE access to the award-winning Google Ads Masters course
Normally $297
Optional 60-minute consultation with Oliver
Valued at $500
Q&A calls for you to get your questions answered
Direct access to my priority mailbox for personalized support.
Guaranteed lifetime course updates to future-proof your lead gen strategy and keep up with changes to the algorithm.
Highly-engaged Skool community for insiders to share resources, winning strategies, tips & more.
Unlike any other 'expert', I was personally responsible for building the syllabus that Google continues to use for trainings to this day and have been invited to speak at lead gen conferences around the world.
This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
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This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
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Enrolling in this course is 100% RISK-FREE
If you don't see a clear improvement in your lead generation (more leads, better tracking, or lower cost per lead) within 30 days, I'll refund every penny, no questions asked.
Watch a sample module in 1080pHD
The Most Comprehensive (Yet Easy To Consume) Training Material You'll Have Ever Seen
Enrolling in this program
is 100% RISK-FREE
Here's my promise to you: follow the Lead Gen Academy Method for 30 days, and if you don't see a clear improvement in your lead generation (more leads, better tracking, or lower cost per lead), I'll refund every penny, no questions asked.
Money-Back Guarantee - If you don't see clear improvement in your lead generation within 30 days, get a full refund
Cancel Anytime - No long-term contracts or commitments
Price Lock Guarantee - Your rate stays the same as long as you remain a member
This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
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( Pricing )
What’s In It for You
Advanced course content with deep-dive modules on scaling and optimization
Optional 30 Minute strategy call with Oliver to get your specific questions answered
Private messaging support - jump the line for round-the-clock technical help
Done-For-You ad resources - copy-paste templates for immediate use
FREE lifetime access to the Google Ads Masters + Conversion Tracking Blueprint courses included
Campaign Review Templates - audit your own performance like a pro
This discount is only valid for a limited time. Lock in this price before it goes up on Feb 28th plus get exclusive bonuses including lifetime access to the best-selling Google Ads Masters and Conversion Tracking Blueprint courses.
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( Important )
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